GE Name : Content Creation
Time frame : Monthly
Hypothesis : Content will get more people interested in PieDAO, keep the brand top of mind and build trust in the community.
Description : Do a monthly hour-long interview with a team or community member. Publish both the long form conversation and create 5-7 clips to distribute on twitter. Also I will create one tutorial monthly of the latest product/feature launched by the project. These tutorials are best kept short (maximum 7 mins).
Metrics : views and engagement on the media
Definition of success : 500 views on each of the vids, 250 view on each of the clips
Resources : $3000/month for production, editing, distribution
Sample Works (more available on my channel):
Tutorial - https://www.youtube.com/watch?v=MWoSHu0AGTk
Interview - https://www.youtube.com/watch?v=rUt1tuesX20